Alexander Keiths Cascade Hop Ale

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Dirt Chicken
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Re: Alexander Keiths Cascade Hop Ale

Post by Dirt Chicken » Sun Feb 17, 2013 5:13 pm

I found out from the brewery manager that they use corn syrup, instead of flaked corn or dextrose

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Re: Alexander Keiths Cascade Hop Ale

Post by LeafMan66_67 » Sun Feb 17, 2013 5:41 pm

Dirt Chicken wrote:I found out from the brewery manager that they use corn syrup, instead of flaked corn or dextrose

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Re: Alexander Keiths Cascade Hop Ale

Post by jason.loxton » Mon Feb 18, 2013 12:58 pm

Regarding there being no market for this, I have to disagree (at least in theory). Almost no one starts on craft beer. The first beers people consume are mass marketed beers. So, every new craft beer drinker (and they are the only growth area of the beer market) is a consumer lost to the big breweries. If they could offer a product that would satisfy an evolving palette, while at the same time allowing brand familiarity/loyalty, they might stop some of the slow bleed of drinkers. Is that demographic large enough to justify making a product like this? I don't know. But I suspect that is the sort of thing they are trying to do (rather than capture craft drinkers).

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Re: Alexander Keiths Cascade Hop Ale

Post by GAM » Mon Feb 18, 2013 1:05 pm

I have been to 3 NSLC's in the last week and cant find it.

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Jimmy
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Re: Alexander Keiths Cascade Hop Ale

Post by Jimmy » Mon Feb 18, 2013 1:17 pm

jason.loxton wrote:Regarding there being no market for this, I have to disagree (at least in theory). Almost no one starts on craft beer. The first beers people consume are mass marketed beers. So, every new craft beer drinker (and they are the only growth area of the beer market) is a consumer lost to the big breweries. If they could offer a product that would satisfy an evolving palette, while at the same time allowing brand familiarity/loyalty, they might stop some of the slow bleed of drinkers. Is that demographic large enough to justify making a product like this? I don't know. But I suspect that is the sort of thing they are trying to do (rather than capture craft drinkers).
I agree that there is a market for this - my point was simply that it's more of an "inbetween" beer and not something that you will continue to sell to the same individuals as you would with a true craft beer, or a mass produced beer. People are going to try it, and if they like it, they will most likely progress to true craft beer and not stick with the craft beer imitations by the large breweries. If they don't like it, they will revert back to their yellow fizz.

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Re: Alexander Keiths Cascade Hop Ale

Post by mstead » Mon Feb 18, 2013 2:01 pm

I think what it boils down to for big beers is $$$. If the majority of their target market like it... Why change it? Let's face it... the Keith's "brand" sells! And for what it is, it isn't THAT bad. If I were offered one, I'd drink it. I may not walk away saying "Man, that was great!", but I wouldn't turn it down. There are worst out there.

It costs money to brew beer. If it doesn't sell well, it is a waste to them. It seems to me that it is easier for them to buy out another successful brewery to target another slice of the market, than it is to come up with something themselves via trial and error.

My biggest issue with keith's is that no matter what they call it (red, white, IPA), it still tastes like keith's - same body, and same base flavor. Any craft brewery I go to, EVERY beer is different in its own unique way.

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Re: Alexander Keiths Cascade Hop Ale

Post by akr71 » Mon Feb 18, 2013 2:17 pm

mstead wrote:It costs money to brew beer. If it doesn't sell well, it is a waste to them. It seems to me that it is easier for them to buy out another successful brewery to target another slice of the market, than it is to come up with something themselves via trial and error.
this

We know Keiths is really InBev, but many do not so to them it still appears like its craft because it doesn't say Molson or Labatt (or BMC). Same with Rickard's
Andy
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Re: Alexander Keiths Cascade Hop Ale

Post by BobbyOK » Tue Apr 02, 2013 11:48 am

Apparently the Cascade Hop Ale is now available around town. Not sure about NSLC availability but I hear the Red Stag has it. Anybody try it yet?

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Re: Alexander Keiths Cascade Hop Ale

Post by NASH » Tue Apr 02, 2013 11:49 am

Its been on at H&T for a few weeks. And.... It's awful :cheers:

Transmitted from the hop-phone.

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Re: Alexander Keiths Cascade Hop Ale

Post by BobbyOK » Tue Apr 02, 2013 1:51 pm

NASH wrote:Its been on at H&T for a few weeks. And.... It's awful :cheers:
Just what I was hoping to hear. ;-)

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Re: Alexander Keiths Cascade Hop Ale

Post by Stusbrews » Tue Apr 02, 2013 7:18 pm

I had a taste of the "hallertau" brew the other day.....and after one sip handed the inbev rep a citra smash.... with requests for more.....although it was described as "astringent, but in a good way" lol
If its bitter in ANY way it must be astringent, right?
Dont know flavor when it smacks em in the face.

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Re: Alexander Keiths Cascade Hop Ale

Post by Jimmy » Tue Apr 16, 2013 7:50 pm

Magical...


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Re: Alexander Keiths Cascade Hop Ale

Post by sleepyjamie » Tue Apr 16, 2013 8:04 pm

i wish my hop plants turned into conditioned beer. things would be heck of a lot easier.
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Re: Alexander Keiths Cascade Hop Ale

Post by Tim Gregory » Tue Apr 16, 2013 8:28 pm

That saves a lot of man hours. No wonder they laid off all those employees last year.

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Re: Alexander Keiths Cascade Hop Ale

Post by 2Hands-1Mouth » Wed Apr 17, 2013 12:42 am

I tried the Cascade in Barrie, Ontario while I was there. It wasn't the best beer I've ever had, but its a big step in the right direction compared to their "IPA".

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Re: Alexander Keiths Cascade Hop Ale

Post by derek » Wed Apr 17, 2013 9:41 am

Stusbrews wrote:If its bitter in ANY way it must be astringent, right?
Not really. Bitterness & astringency are highly correlated but not equivalent.
Currently on tap: Nothing!
In keg: Still nothing.
In Primary: Doggone American Rye Pale Ale

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Re: Alexander Keiths Cascade Hop Ale

Post by Dirt Chicken » Fri Apr 19, 2013 1:17 am

Tim Gregory wrote:That saves a lot of man hours. No wonder they laid off all those employees last year.
yeh, that commercial was not cheep

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